The Principles that Guide
Design Thinking Mike Storey Design Thinking Mike Storey

The Principles that Guide

The diversity of the team engaged in solving a problem is directly proportional to the innovation that team will produce. Learn how this is just one of the principles that guide Surround Sight’s work.

In this article I discuss the Design Thinking principles of

  • A focus on user outcomes

  • Restless reinvention

  • Diverse Empowered Teams

and share some insights about how these principles have impacted the work that I do and how they guide me in business.

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